CommPRO.biz Presents Free Live Streaming
New York, June 17, 2021 (GLOBE NEWSWIRE) – Free Virtual Event: June 24 at 6 p.m. EST
Hosted by: George Washington University
Graduate School of Political Management
Register here: https://bit.ly/3gGRe7h
What are business leaders doing that government communicators can rely on to restore public trust? This roundtable will share strategic communication tips and tactics that can be useful within the government’s communication infrastructure. A key part of the conversation will be the steps necessary to rebuild trust.
Topics for discussion include:
Businesses do a better job of messaging than government because they don’t “bow” to political interests.
What lessons can businesses share with government?
At the heart of this is the new corporate activism – companies must make a commitment to retain their employees and improve their reputation – financial performance and industry leadership are no longer enough.
Generation Z is looking for companies that speak the word and walk walking sustainability and social activism.
Can political leaders become trustworthy again?
The event will be moderated by Lawrence J. Parnell, MBA., an award-winning public relations and academic professional who is an associate professor and director of the master’s program in strategic public relations at George Washington University.
CONTACT: Fay Shapiro CommPRO.biz [email protected]